The Power of Credibility Based Logo/Website Design

I recently co-authored post doctorate research and an academic paper for the “International Journal for Human-Computer Interaction”. The paper concludes that a credibility based logo in conjunction with a credibility based landing page will increase conversion rates significantly. If not, over 90 percent of visitors will leave within 10 seconds according to Google Adwords:

“So you refined your keywords, optimized your bids, and written AdWords text ads that pull in tons of targeted clicks. But after ...

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